“Indeed, video streaming is no longer simply an online behavior enjoyed exclusively by the stereotypical early adopter segment – young males. Rather, the growth in the online video audience is now being driven by other demographic segments. Adam Wright, Director at Ipsos MediaCT, explains: “It appears the prevalence of streaming video online among younger males [...]
Entries Tagged as 'TV'
Sense Coke Zero 可口可樂
May 16th, 2008 · No Comments · TV, advertising, inspiration
Seriously awesome creativity with a splash of distaste… I am loving the sombrero… Check out my YouTube Channel for the other 2… found via Creativity Online And some related street action…
Tags: advertising·creativity·TV
1×2 Thinking Creative
April 8th, 2008 · 1 Comment · Marketing, Misc, Quotes, TV
One very rocking quote and some brilliant TV spots for your reading and viewing pleasure below. Thank’s WhiskyGrotto.com for this brilliant quote. This adviced will be followed, get back to you if it works… and don’t forget to check the site out. -and- Creativity online presents the Top 5 for April 7 – some great [...]
Tags: advertising·creativity·quote·TV·whiskey
Think user
March 26th, 2008 · No Comments · Marketing, Online, design
OK, now why is it that the (many) car manufacturer do the best job and push the envelope when it comes to a engaging product experience? True the product is desirable to most of us but when looking beyond they really know how use the medium to their advantage. Take Audi, they recently revamped there [...]
Tags: cars·engage·Ford·Jaguar·product presentation·TV·usability·user experience·video·Volvo·VW·web site
Tv and the Web. Correction – Web and the TV.
March 5th, 2008 · No Comments · Marketing, Niche, Online, TV
So how do your spend your time after work/kids/etc? Watch TV? or surf? or multitask? At our home there is always an laptop present in our coach. Now there are some interesting stat out there on this – More than three-quarters of the US adult Internet users surveyed by Harris Interactive in February 2008 went [...]
Tags: ·integrated·long tail·Marketing·media·multichannel·multitask·Online·opportunity·relevance·seamless·statistics·TV·usage
EIAA Mediascope 07
February 5th, 2008 · No Comments · Online
Some interesting figures and key findings from Meidascope 2007 release… Who? – Mediascope Europe 2007 – Mediascope Europe provides a unique insight into the evolution of TV, Internet, Radio, Newspaper and Magazine consumption across Europe, and the role the Internet plays in people’s lives. Some interesting points 169 million people now online across 10 European [...]
Tags: EIAA·internet·media·Mediascope·review sites·social netwoks·TV·video·WOM
SuperXLII
February 5th, 2008 · No Comments · Misc
For those of us that only watch the Super Bowl because of the ads, the time has come… check out Super Bowl XLII Ads at MySpace and enjoy. Come back for more when the verdict is in. – Favorite so far is Tide to Go (MyTalkingStain.com) and E-Trade (etrade.com)… Also see this article – Super [...]
Tags: Ads·MySpace·Super Bowl·Tide·TV
