THOUGHTS ON DESIGN, COMMUNICATION AND THE DIGITAL SPACE FROM THE BRAIN OF MATTIAS KINDELL

THOUGHTS ON DESIGN, COMMUNICATION AND THE DIGITAL SPACE FROM THE BRAIN OF MATTIAS KINDELL header image 4

Entries Tagged as 'storytelling'

Same Same and not so Different

June 30th, 2008 · No Comments · Marketing, advertising

  The art of storytelling is and has always been the foundation of engaging and effective communication – independent of the way (media). You know,  a great story (idea) always “sells”. Now, in the post “push advertising ” world, technology has changed the landscape and this art is even more critical. Today, connection (emotional, engaging, [...]

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