THOUGHTS ON DESIGN, COMMUNICATION AND THE DIGITAL SPACE FROM THE BRAIN OF MATTIAS KINDELL

Google just released a white paper on the performance of Google Content Network vs Google search. Interesting reading and some worth thinking about findings. Find it through the Inside AdWords blog or get the PDF here.
How do Content Network ads perform for advertisers? We recently analyzed conversions, cost, and cost-per-acquisition (CPA) on the Content Network, [...]

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