An quick observation – I am extremely curios by nature, especially when it comes to passions of mine. This has lately proven to be a little bit of a problem… As the story goes “curiosity killed the cat”, in this case “curiosity blowed the cats mind”. Todays digital landscape has really diversified, there are so [...]
Entries Tagged as 'Niche'
Leveraging Curiosity
March 27th, 2008 · No Comments · Misc, Niche, Online
Tags: ·curiosity·leverage·Mercedes-Benz·Niche·on-line
Give, give and give and when you’re done give some more.
March 14th, 2008 · No Comments · Niche, Social Media, TV
One of most talked about people during the SXSW 08 was winelibrary.com/WineLibrary.tv‘s own Gary Vaynerchuk. Seriously this guy rocks. Passion for what he dose and one of the guys that have really understood and harnessed the power of the social web. And changed the preservation of wine to thousands of non wine lovers. Found this [...]
Tags: Gary Vaynerchuk·insperation·internet·Kathy Sierra·Social Media·SXSW 08·Tara Hunt·web
Tv and the Web. Correction – Web and the TV.
March 5th, 2008 · No Comments · Marketing, Niche, Online, TV
So how do your spend your time after work/kids/etc? Watch TV? or surf? or multitask? At our home there is always an laptop present in our coach. Now there are some interesting stat out there on this – More than three-quarters of the US adult Internet users surveyed by Harris Interactive in February 2008 went [...]
Tags: ·integrated·long tail·Marketing·media·multichannel·multitask·Online·opportunity·relevance·seamless·statistics·TV·usage
